Hiring a PR agency is a big step, and one that if done well can reap huge rewards. There’s no argument to the fact that a good PR agency with a strategic campaign should have a positive impact on your business.
But how do you go about finding the right PR partner and set up the campaign to ensure the best possible relationship working towards the same goals?
Our comms director Vicky shared her insights with Transform magazine, and explains that there's nothing more satisfying than client and PR working together as a team to achieve success.
Read the full article on Transform here.