How to double your LinkedIn followers in a year (as featured in Vuelio)

‘Can you double our followers in a year?’

As a PR company, we’re used to focusing all our efforts on building our clients’ reputations and profiles. Putting time aside to build your own company profile feels akin to a builder deciding to build their own house first – it’s simply not a priority – but it should be because we know it works. A focus on social media – especially LinkedIn – can support new business, recruitment and most importantly, boost company morale.

So, last year we took our own advice and put a proactive social media plan in place. And yes, we did double our followers in a year. This is how we did it.

Read the full article here.