“We don't have much news - what could we say that the media would be interested in?”
“Do you have a real Red Setter?”
It’s the two questions almost everyone asks when we first talk about how PR might benefit their brand design agency.
Our managing partner Alex sets out in this article for Transform magazine how the best PR is often through stories (stories the top tier media wants to publish and that people want to read). He argues that there are stories to be found everywhere. Here's now we do it (and no we don't have a Red Setter dog... we have Patsy... a very cute Cavapoo).
Read the full article here.